Brand

Essential for Today
Potential for Tomorrow

  • Brand Slogan
  • CI System
  • INTEGRICT
  • GREENTRIC

Brand Slogan

Essential for Today Potential for Tomorrow

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A company that creates essential for today potential for tomorrow, HD Hyundai Electric’s deep insight into cutting-edge technology and industry expresses the company's will to preemptively open the coming ICT era through shapes and messages.

CI System

Based on 50 years of history, HD Hyundai Electric makes a sustainable future.

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HD Hyundai Electric [HD Hyundai Electric Co., Ltd.] provides customers with the best systems and solutions in electrical and electronic devices and energy solutions, which are major business areas. Starting with a triangle that symbolizes the pyramid representing human architecture, two other triangles have come together to complete a forward mark containing modern traditional, dynamic, and futuristic images. We will do our best to create new values by using the meaning of our mission to realize Human Dreams with Human Dynamics as the company's future direction.


INTEGRICT

HD Hyundai Electric’s ICT solutions promise greater energy efficiency and better utilization of assets for our customers. Smart solutions that understand a customer’s assets even better than the customer themselves. They not only help maintain and enhance the resources so that the customer can focus on growing their business, but also provide insight into driving the business toward success through asset utilization analysis. HD Hyundai Electric's ICT solutions provide insights that benefit our customers' businesses.

  • Insightful

    Providing business insight through data collection and analysis using artificial intelligence

  • Fully Resourced

    Making the most of the customers'
    capabilities to provide better solutions

  • Optimizing

    Providing solutions that not only optimize energy efficiency, but are also tailored to the customer’s assets

  • Proactively Stabilizing

    Increasing the safety of our customers’ assets and power utilization through active monitoring and control

  • Intelligently Connecting

    Improving customer productivity and maximizing convenience through connectivity of power devices

BI Design concept

Smart Connection to the Future.
INTEGRICT

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Advanced Technology ICT
The 'ICT' in INTEGRICT represents our aim as a new leader in ICT solutions to provide stable and efficient solutions based on cutting-edge technology. This delivers a symbolic message in which INTEGRICT opens up a new world (ICT) through integrated solutions.
Different Point of View, New Insight
A simple and sophisticated typeface is used to express the futuristic, modern image of ICT solutions. The smart color used for 'ICT' expresses INTEGRICT’s insight and aim to move towards the next generation through innovation for the future.

GREENTRIC

'GREENTRIC' is HD Hyundai Electric's representative brand of eco-friendly products to lead the next-generation of power market in line with the era of energy transformation. Eco-friendly 'Green' and electricity 'Electric' are compound words, aiming for power equipment that further benefits the environment and humanity and increases the possibility of sustainable future.

  • Green Guide

    Power equipment sets a new standard for the future electricity industry Green Guard

  • Green Guard

    Power equipment that protects humanity from numerous global environmental threats

  • Green Growth

    Power equipment that drives the growth of all industries with eco-friendly technology

BI Design concept

The Great Beginning, The Great Change.
GREENTRIC

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Brand Meaning
'Greentric' is HD Hyundai Electric's eco-friendly representative brand to lead the next-generation power market in line with the era of energy transformation. ESG HD Hyundai Electric's eco-friendly product line with new technology that leads management provides cleaner and safer future power equipment. Eco-friendly 'Green' and electricity 'Electric' are compound words, aiming for power equipment that further benefits the environment and humanity and enhances future sustainability. A simple green color that intuitively conveys eco-friendliness is applied, and the 'N' in the middle conveys the message of 'The Great Beginning' which opens a new era of eco-friendly power equipment with the characteristics of power equipment. By applying a typeface that exudes a sturdy and strong feeling, it expresses the image of a flexible and innovative futuristic power device.